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Multi-Tech

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Planning your corporate webpage

steps to consider

  • Define the purpose for the initial stage of your website. Is it designed for corporate image and information on products or services? Do you plan on conducting online business transactions ?

  • Give thought to the target audience you wish to attract to your site and design and advertise it accordingly. Always remember that a website is a unfinished book, and can change its content and purpose as you harness its power to communicate to your visitors.

  • Story board the main sections ( i.e. home page, history, contacts, links, product or service page, message, e-catalog etc.) with your webmaster, and build site one section at a time.

  • Immediately arrange for a ISP dialup account and register a domain name ( URL) for your business with the InterNic Society. It take 2 weeks to get name approved and setup for worldwide access.

  • Try to build the site with tools that your normal staff can use for simple changes down the road. Sign up for a 10 MB secure hosting service that allows you to use these tools. Carefully choose this provider with attention to services and speed of their Internet backbone.

  • Have your pages placed online prior to advertising and view with a variety of browsers to see final effect. ( learn how to FTP changes)

  • Visual excitement and good taste go hand in hand, so don't use canned clip art for all your site. Visitors will get bored before you get their attention. Art should focus their attention and add to the message. Good navigation aids are important especially on large sites.

  • Think beyond the restraints of normal printed advertising, and develop a blend of short attention paragraphs with links to detailed explanations. Each page should have a theme and visitors should be lead throughout the site to capture the message that differentiates you from your competitors.

  • Link your site to interesting pages that complement your message and inform your customers. The ultimate goal is to have visitors bookmark your pages for a return visit and communicate their interests in your products or services via e-mail forms. 

  • Helpful hints from our webmaster for advising you on how to build a better website.

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